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COOKIE
POLICY

This Cookie Policy explains how Rookia uses cookies and similar tracking technologies on our platform. Learn what cookies we use, why, and how you can manage your preferences.

Last UpdatedAPR 2, 2026
01. Overview02. What Are Cookies?03. What Cookies Does Rookia Use?04. Cookie Summary Table05. How to Manage Your Cookie Preferences06. Cookies and Minors07. Third-Party Cookies08. International Data Transfers09. Changes to This Cookie Policy10. Contact Us
01

Overview

This Cookie Policy explains how Rookia Tecnologia Ltda. ("Rookia", "we", "us", or "our") uses cookies and similar tracking technologies on our platform, available at rookia.com and related mobile applications (collectively, the "Platform").

This policy should be read alongside our Privacy Policy and Terms of Service, both available at rookia.com. By using the Platform, you consent to the use of cookies as described in this policy. You may withdraw or adjust your consent at any time through our cookie consent tool (see Section 5).

This Cookie Policy is designed to comply with the Brazilian General Data Protection Law (LGPD, Law No. 13,709/2018), the EU General Data Protection Regulation (GDPR, Regulation (EU) 2016/679), and the ePrivacy Directive (2002/58/EC).

02

What Are Cookies?

Cookies are small text files that are stored on your device (computer, tablet, or mobile phone) when you visit a website or use a web-based platform. They allow the platform to recognize your device and remember certain information about your visit, such as your preferences, login state, and how you interact with the platform.

In addition to cookies, we may use similar technologies such as:

  • Local storage: data stored directly in your browser that persists beyond a single session;
  • Session storage: temporary data stored in your browser and cleared when you close the tab;
  • Pixel tags / web beacons: small transparent images embedded in pages or emails that help us track interactions;
  • SDKs (Software Development Kits): code embedded in our mobile applications that serves a similar function to cookies.

Throughout this policy, all of these technologies are referred to collectively as "cookies" for simplicity.

03

What Cookies Does Rookia Use?

We use the following categories of cookies:

3.1 Strictly Necessary Cookies

These cookies are essential for the Platform to function. They enable core features such as user authentication, session management, security, and access to protected areas of the Platform. These cookies cannot be disabled, as the Platform cannot function properly without them.

Examples of what these cookies do:

  • Keep you logged in as you navigate between pages;
  • Maintain your session securely;
  • Remember items in your event registration flow;
  • Protect against cross-site request forgery (CSRF).

Legal basis: Legitimate interest / contractual necessity. These cookies do not require your consent.

3.2 Analytics and Performance Cookies

These cookies help us understand how users interact with the Platform, which pages are most visited, where users drop off, and how we can improve the overall experience. The data collected is aggregated and does not directly identify individual users.

Tool: Google Analytics (provided by Google LLC)

  • Purpose: to measure traffic, user behavior, and Platform performance;
  • Data collected: pages visited, session duration, device type, approximate location, referral source;
  • Data transfer: Google Analytics may transfer data to the United States. Google LLC is certified under the EU-U.S. Data Privacy Framework;
  • Opt-out: you can opt out of Google Analytics tracking at any time via https://tools.google.com/dlpage/gaoptout or through our consent management tool.

Legal basis: Consent (GDPR Article 6(1)(a); LGPD Article 7(I)). These cookies are only placed after you provide consent.

3.3 Marketing and Advertising Cookies

These cookies are used to deliver relevant advertising to you on third-party platforms, measure the effectiveness of our marketing campaigns, and build audiences for remarketing purposes. They may track your activity across other websites.

Tool: Meta Pixel (provided by Meta Platforms, Inc.)

  • Purpose: to track conversions from Rookia-related ads on Facebook and Instagram, build custom audiences, and optimize ad delivery;
  • Data collected: page views, specific actions taken on the Platform (e.g., event registration), device identifiers;
  • Data transfer: Meta may transfer data to the United States. Meta Platforms, Inc. is certified under the EU-U.S. Data Privacy Framework;
  • Opt-out: you can opt out via your Facebook/Instagram ad preferences at https://www.facebook.com/adpreferences or through our consent management tool.

Tool: Google Ads / Remarketing (provided by Google LLC)

  • Purpose: to serve targeted advertisements to users who have previously visited the Platform and to measure ad campaign performance;
  • Data collected: pages visited, actions taken, device and browser identifiers, approximate location;
  • Data transfer: Google LLC may transfer data to the United States. Google LLC is certified under the EU-U.S. Data Privacy Framework;
  • Opt-out: you can opt out via https://adssettings.google.com or through our consent management tool.

Legal basis: Consent (GDPR Article 6(1)(a); LGPD Article 7(I)). These cookies are only placed after you provide consent.

3.4 Preference / Functional Cookies

These cookies allow the Platform to remember choices you make and provide enhanced, personalized features. For example, they may remember your language preference, display settings, or previously selected sport categories.

Legal basis: Consent or legitimate interest, depending on the nature of the preference stored.

04

Cookie Summary Table

CategoryExamplesRequires Consent?
Strictly NecessarySession, authentication, CSRFNo
AnalyticsGoogle AnalyticsYes
MarketingMeta Pixel, Google AdsYes
PreferencesLanguage, display settingsDepends
05

How to Manage Your Cookie Preferences

5.1 Consent Management Tool

Rookia uses a consent management tool. When you first visit the Platform, a consent banner will appear allowing you to:

  • Accept all cookies;
  • Reject all non-essential cookies;
  • Customize your preferences by category or individual service.

You can revisit and change your preferences at any time by clicking the "Cookie Settings" link available in the footer of the Platform.

Our consent tool stores your consent preferences locally in your browser. No consent data is sent to Rookia's servers or shared with third parties.

5.2 Browser Settings

You can also control cookies through your browser settings. Most browsers allow you to:

  • View what cookies are stored on your device;
  • Delete cookies individually or in bulk;
  • Block cookies from specific websites or all websites;
  • Be notified when a cookie is set.

Please note that disabling cookies through your browser may affect the functionality of the Platform. Strictly necessary cookies, in particular, are required for the Platform to work correctly.

For guidance on managing cookies in your browser:

  • Google Chrome: https://support.google.com/chrome/answer/95647
  • Mozilla Firefox: https://support.mozilla.org/kb/cookies-information-websites-store-on-your-computer
  • Safari: https://support.apple.com/guide/safari/manage-cookies-sfri11471
  • Microsoft Edge: https://support.microsoft.com/microsoft-edge/delete-cookies-in-microsoft-edge

5.3 Opt-Out Links for Specific Tools

  • Google Analytics: https://tools.google.com/dlpage/gaoptout
  • Google Ads: https://adssettings.google.com
  • Meta (Facebook/Instagram): https://www.facebook.com/adpreferences
06

Cookies and Minors

We do not knowingly use marketing or advertising cookies in relation to users who are under the age of 18. If you are a parent or guardian and believe your child has been subject to marketing cookies without appropriate consent, please contact us at contact@rookia.com.

07

Third-Party Cookies

Some cookies on the Platform are set by third parties (such as Google and Meta) over whom we have limited direct control. These third parties have their own privacy and cookie policies, which we encourage you to review:

  • Google: https://policies.google.com/privacy
  • Meta: https://www.facebook.com/policy.php

Rookia is not responsible for the content or practices of these third-party services beyond our use of their tools as described in this policy.

08

International Data Transfers

Some of the third-party tools we use (Google Analytics, Google Ads, Meta Pixel) may transfer cookie-derived data to servers located outside Brazil or the European Economic Area, including to the United States. Where such transfers occur, they are governed by appropriate safeguards, including Standard Contractual Clauses (SCCs) or certification under the EU-U.S. Data Privacy Framework, as applicable.

For more information on how we handle international data transfers generally, please refer to our Privacy Policy.

09

Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in the technologies we use, applicable laws, or our business practices. When we make material changes, we will notify you by updating the "Last Updated" date at the top of this page and, where appropriate, by displaying a new consent notice through our consent management tool.

We encourage you to review this page periodically.

10

Contact Us

If you have any questions about this Cookie Policy or how we use cookies on the Platform, please contact:

Rookia Tecnologia Ltda.

  • Email: contact@rookia.com
  • Website: rookia.com

You can manage your cookie preferences at any time using the button below. Your choices are stored locally in your browser and are not shared with third parties.

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